Course Overview

This degree is designed to develop your ability to identify marketing trends, understand consumer behaviour and create attention-grabbing campaigns. Modules on customer insight, brand management and social media focus on real world knowledge while briefs from the Institute of Direct and Digital Marketing and other organisations give you practical experience. Our strong links with businesses provide students with the opportunity to undertake work placements. Previous students have undertaken work placements at companies such as Microsoft, Warner Music Group and IBM. Recent Greenwich advertising and digital marketing graduates have gone on to work at Google, Coca Cola and OgilvyOne.

View the course modules for this degree on the university website BA (Hons) Digital Marketing and Advertising course page www.gre.ac.uk

Details
Course
BA (Hons) Digital Marketing and Advertising
Study Level
Undergraduate
Routes
  • 4 years: 1 year International Year Zero + 3 years degrees study
  • Pathway IYZ Business and Management
Study type
Degree
Study mode
Full Time
Tuition fee
Scholarships
Start Dates
  • January
  • September
  • November
Campus
University of Greenwich – Riverside Campus, Greenwich
Entry Requirements
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