Course Overview

This degree is designed for graduates wishing to start, or further develop, careers in marketing. This Degree explores the principles, theoretical concepts and practice of marketing within the context of business and management and will focus on developing academic and applied skills in Marketing including advertising, brand management and loyalty, customer service, public relations and market research. The programme will also develop students’ knowledge and skills across a wide range of business and management subjects, including organisations, their management and the changing external environment in which they operate and develop students’ ability to take a strategic overview of business and organisational issues.

View the course modules for this degree on the university website MA Business & Marketing course page www.bangor.ac.uk

Details
Course
MA Business & Marketing
Study Level
Postgraduate
Routes
  • 15 months: 3 months (1 term) Pre-Masters + 1 year degree

    18 months: 6 months Pre-Masters (2 terms) + 1 year degree
  • Pathway PM Business and Management
Additional Study Method
with placement year
Study type
Degree
Study mode
Full Time
Tuition fee
Scholarships
Start Dates
  • January
  • April
  • June
  • September
  • November
Campus
Bangor University, Bangor
Entry Requirements
Choose your country of education