Course Overview

This course prepares you for a dynamic career in marketing by combining creativity, communication and analytical thinking. You will learn key marketing principles alongside specialist areas such as brand management, international marketing and digital communication. With strong industry links, practical modules and placement opportunities, you will gain valuable experience and insights into real-world marketing. The programme blends theory and practice to help you develop innovation, problem-solving and business skills all essential for success in today’s competitive global market.

Details
Course
BA (Hons) Marketing Management
Study Level
Undergraduate
Routes
  • 4 years: 1 year International Stage One + 3 years degree study
  • Pathway IS1 Business, IS1 (Standalone) Business
Additional Study Method
with placement year
Study type
Degree
Study mode
Full Time
Tuition fee
From £9,445
Scholarships
Start Dates
  • January
  • September
Campus
Edinburgh Napier University – Merchiston Campus, Edinburgh
Entry Requirements
Choose your country of education