Course Overview

International Business with Marketing (MA) explores how businesses operate in an increasingly globalised economy, where national boundaries have less influence on where goods are produced and services are delivered. Designed for students who wish to specialise in marketing, this degree examines the key external factors affecting global business, including globalisation and applied policy.

This programme is available as both an an MA and a BSc, with the MA route ideal if you are looking for greater flexibility and have a strong interest in arts and social science subjects. Throughout the course, you will place a stronger emphasis on marketing, exploring areas such as consumer behaviour, marketing strategy, research and analysis, while gaining a clear understanding of international business processes and practices.

View the course modules for this degree on the university website BSc (Hons) International Business with Marketing course page www.dundee.ac.uk

Details
Course
BSc (Hons) International Business with Marketing
Study Level
Undergraduate
Routes
  • 4 years: 1 year International Stage One + 3 years degree study
  • Pathway IS1 Business and Economics
Study type
Degree
Study mode
Full Time
Tuition fee
Scholarships
Start Dates
  • January
  • April
  • September
  • November
Campus
University of Dundee – City Campus, Dundee
Entry Requirements
Choose your country of education