BSc (Hons) Business Analytics

Build the analytical and business skills needed to support decision-making in a rapidly evolving global business environment. This course combines core business knowledge with practical data analysis techniques, helping students understand how organisations use information to improve performance, strategy and growth. Students will explore areas such as business intelligence, data visualisation, digital technologies, market analysis and strategic management while developing problem-solving and communication skills valued by employers. Practical projects and applied learning help students gain experience using industry-relevant tools and approaches. Graduates will be prepared for careers in business analytics, consultancy, operations, marketing analysis, project management and wider commercial sectors. This course also offers the opportunity to undertake a Professional Experience Year, giving students the chance to gain valuable industry experience, develop professional skills and apply their learning in a real-world working environment before graduation.