Course Overview

Explore the fast-moving world of digital marketing through a degree designed to develop both creative and commercial skills. This course examines how organisations use digital channels, branding and data-driven strategies to connect with audiences and grow their businesses in competitive global markets. Students will study areas such as social media marketing, content creation, digital campaigns, consumer behaviour and brand strategy while building analytical, communication and project management skills. Practical learning and industry-focused projects help students apply their knowledge to real-world marketing challenges. Graduates will be prepared for careers in digital marketing, social media management, advertising, communications, branding and wider creative business sectors. The International Year 1 option provides additional academic and subject preparation designed to support international students as they progress towards their full degree programme.

View the modules for this course on the partner’s website
BSc (Hons) Digital Marketing course page www.roehampton.ac.uk

Details
Course
BSc (Hons) Digital Marketing
Study Level
Undergraduate
Routes
  • 3 years direct degree study

    + 1 year additional study for optional placement

    4 years: 1 year International Foundation + 3 years degree study
  • Pathway IY1 Business
Additional Study Method
with placement year
Study type
Degree
Study mode
Full Time
Tuition fee
Start Dates
  • September
Campus
University of Roehampton, London
Entry Requirements
Choose your country of education

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